Recruiters, I assume you’re keen to be smarter and bill more this year. You could be 29% more profitable when you use a CRM. Plus 34% more productive!
But just as you’re focusing on Brexit getting “done”, and impeachments, 2 things happen to cause a major disruption in The Force!
Bullhorn Buys Adapt… What Happens Now?
Actually, not much changes – read Bullhorn’s FAQs on their website:
We are committed to supporting Bond customers and ensuring that they are successful moving forward. While we have no plans to accelerate development of new features as part of Bond, we will maintain support for the existing product for the indefinite future.
So, Adapt isn’t being “sunsetted” (retired), and Bullhorn will continue to have developers maintaining the product. But, really, what many of our Adapt clients tell me is what they have today works for them. The issue they have is their recruiters’ usage of Adapt, rather than the Adapt CRM itself – and that’s what needs fixing in 2020!
I’ve checked in with my team of Adapt trainers (the best Adapt trainers in the business!) and listed below are our 5 reasons to get your Recruiters trained to use Adapt better. Training your recruiters to use Adapt to source, attract, convert, and place candidates and clients is a key goal. You never know, this may also help you retain your recruiters too?
Note: if you’re migrating to Bullhorn, keep watching – the tips below are just as useful. We train recruiters to use Bullhorn too!
1. Are You Suffering from the 72% Placement Issue?
72% of the placements made last year were with candidates you already had (before you spent at least 13 hours sourcing them from LinkedIn and job boards.)
So – training your recruiters to clean up (some of their) data and working it is the crux of all of the things you need to do this year.
In fact, Bullhorn’s research on what you want to improve tells me that 55% of you see speedier sourcing as your key goal.
2. Recruiters are Distracted 36 x An Hour… No Time for Calls!
Recruiters are checking their emails 36 x an hour, and mobiles phone 45 x a day…
What a waste of time! Time is needed make calls and interview candidates / convert clients.
Again – how have your teams been trained to use Adapt to run their desk?
Every client we work with wants their recruiters to make more viable calls… How are you using Adapt to generate warm call lists and turn those candidates and clients into invoices?
80% of you want to be more organised, using technology! Adapt’s Planner is a fabulous tool to create order out of potential chaos.
3. Your Attrition Is Affected by Change
The recruitment industry suffers a whopping 43% attrition rate – and this is often down to a lack of training on core systems. For example, the CIPD note that 2/3 of leavers claim a lack of training is their main reason for quitting. Ask yourself:
What training are you delivering this year to KEEP your staff?
How are you planning on making them more productive and effective recruiters?
It is likely that you have the three things you need…
People
Data
System
BUT the purpose and process are missing.
Did you know that continuous training can increase sales by 50%? More training = more sales!
4. How Much Money Are You Spending NOT Using Adapt? Perhaps £140,000?
We recently “traffic lighted” a client’s recruitment workflow.
What were they doing well (green)?
What needed a little retraining (amber)?
What parts of the recruitment workflow were they not delivering through Adapt, or not delivering at all (red)?
The outcome? We found that a team of 40 recruiters were “drowning” in data and systems and were spending in excess of £140,000 using systems other than Adapt.
Plus, dirty data, unhappy recruiters, useless MI, and no doubt lots of missed sales opportunities.
(Hence no budget for training!)
Processes and ROI skewed by “too many systems not enough process”. (It doesn’t cost £140k to train your teams to use Adapt!)
5. 60% of Candidates Have a Poor Experience… But What About Recruiters?
There is so much online about the poor candidate experience, and APSCo tells us that most of you want to fix this issue - but what about the recruiter experience? 2/3 of recruiters who quit last year stated "you didn't train me" - what a terrible waste of time and resource, when it takes approx 6-12 months to get a recruiter to decent billing levels. (It costs approx £10,000 to replace a recruiter!)
What’s your plan this year to improve your teams’ experience of recruitment and sales? Surely their happiness directly affects that of your candidates (and clients)? And you'll save £100,000s!
Adapt CRM: “It’s What You Do With It That Counts!”
We’ve spent the last 20 years working with Bond / Erecruit / Bullhorn – we’re pretty good at Adapt and Bullhorn adoption and recruitment training. In fact, we’re one of the few teams who know the difference between the two.
Recruitment is a tough market, made up of busy recruiters and sales people. If you’ve not got the time, mindset, or budget to move from Adapt this year think:
“It’s what you do with it that counts!”
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Automation RoI Webinar Series: Unlock Bullhorn Part 2 ~ Create a Virtuous Circle of Candidates
Recruiters and leaders — ready to do less admin and make more placements?Do you need to be less reliant on LinkedIn and Job Boards, and have a more engaged, valuable database of candidates?Then Part 2 of our "Unlock Bullhorn with Automation" webinar series is for you. We'll fixate on candidate management and engagement.REGISTER NOW💡 Why Candidate Management and Engagement MattersIn our recent Bullhorn Tips Webinar, we asked recruiters about their candidate management strategies.The results?🙈Most recruiters said their CRM was out of date.🙉Even more admitted their candidate engagement was reactive at best.🙊And LinkedIn and job boards still dominate, draining time and budget.AKA vicious cycle. You source externally, internal data gets colder and becomes irrelevant, sourcing becomes slower and costlier. And the cycle repeats.📊 Candidate Management by the Numbers:70%+ of placed candidates already exist in your CRM.It costs 6x more to source a new candidate than to re-engage.Recruiters spend up to 1/3 of their time on admin.Re-engaged candidates are 2x more likely to be placed.Now ask yourself: What if that cycle could be flipped?💥 From Vicious to Virtuous: Using Automation to Flip the Recruitment ScriptInstead, imagine a virtuous circle where:✅ Your CRM is rich with warm, engaged talent.✅ Your pipeline is always ready, without needing a new job ad.✅ Candidates actually reply to your emails.✅ Admin drops, and placements rise.That’s the power of Bullhorn Automation.Join us for this free webinar and learn how to use Bullhorn Automation and smart workflows to build—and sustain—a thriving talent pipeline.This is part of our "Unlock Bullhorn" Automation webinar series.📅 Webinar Highlights🛠️ Real-Life Automation Tips to Drive Recruitment Workflows:Automate outreach to dormant candidates (without sounding robotic).Keep silver medalists engaged for future roles.Trigger real-time updates when candidates change jobs or locations.Build loyalty with consistent communication at every stage of the journey.Drastically reduce sourcing times and costs.💸 Turn Data Health into Data WealthThis Webinar is for you if:You’re tired of LinkedIn / Job Board over-reliance.You want to scale your placements—not your sourcing costs.You want a Bullhorn CRM to be a database and not simply be a data dump.📍 Save Your Spot!When? 21 May 2025: 16:00 BSTREGISTER NOWPS. Want to go even further? Check out our"Unlock Bullhorn with Automation"series.🔍 24 April 2025: Automate sourcing to find qualified candidates faster and with less effort.Watch the recording💬 21 May 2025: Engage with candidates on autopilot and nurture relationships effectively.Register Now📈 Date TBC: Boost lead generation using automation to improve conversion rates.💡 Date TBC: Streamline your recruitment processes for maximum efficiency and profitability.Automation Buddy / Bullhorn RoIWe are Automation Buddies set on helping ambitious recruitment businesses who want to increase speed and sales.We coach to inspire, and build your automations so you can recruit and sell!Plus, through our Bullhorn Vision service we help generate serious ROI from your Bullhorn, data, and people.READ ABOUT OUR AUTOMATION BUDDY SERVICECONTACT US ABOUT BULLHORN ROI
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Recruiters! 10 Reasons Why Candidate Engagement is Critical
Recruiters and their leaders who want to spend less time and money sourcing, and more time placing, need to read this blog and think about why they need to create a virtuous circle of talent.On our recent Bullhorn Tips webinar, where we focused on candidate management tips, we asked the attendees about their current candidate management strategy.The results were unsurprising, but also disappointing.They told us that their candidate database was...And that their candidate management strategy was...In other words, not future proof or focussed on creating a robust, easy to deliver pipeline. It's mainly focussed on live, active candidates who are imminently placeable... and Linkedin / Job Boards continue to win at the expense of the recruiter and their profits.Recruitment Data Wealth💵💶💷If we've learned anything (at least since 2008) we need a clean, warm databases to see us through easy and tough times.We need engaged, loyal, happy candidates who are easy to find, happy to recommend, refer, and show up!Some recruiters call this "Data Health" - I call it "Data Wealth".I've seen a lot of tech and data hitting the recruitment market, but still do not see enough process improvements to capitalise on it. We just keep buying more, rather than exploring how we actually need less, but need to work it better.It's Time to Move from Vicious to Virtuous!Recruiters still waste crazy amounts of time sourcing and advertising, but not enough time engaging and managing.And ironically, by not engaging, and letting hot data cool off, the industry creates silos of "cold" data. Hence sourcing is key and reliance on external systems is high, costs increase, placements take longer... Vicious cycle!What if, though, we take a moment? Let the stats below sink in, and engage with our systems and data in a proactive way. Could recruiters create a virtuous circle of engaged candidates staying loyal and placeable, meaning less need for job adverts, Linkedin, sourcing, and insanity?Yes!🔢Candidate Management Stats Every Recruiter Should Know78% of placed candidates are already in your CRM. – Yet many recruiters go straight to LinkedIn or job boards before checking their own database.Only 30% of CRM records are typically up to date. – That means 70% of your candidate data might be incomplete, inaccurate, or out of date.60% of recruiters admit to rarely revisiting past candidates. – This leads to missed opportunities and duplicated effort.It costs 6x more to source a new candidate than to re-engage an existing one. – Save budget and time by starting with your CRM.43% of recruiters say poor data quality negatively impacts their ability to place quickly. – Dirty data slows down sourcing, shortlisting, and matching.48% of candidates who apply to a role never hear back. – Proper candidate management helps ensure consistent communication and better candidate experience.80% of candidates say they’d reapply to a company with a good hiring experience. – Engagement doesn’t stop at “not selected”—it builds your future pipeline.Recruiters spend up to 1/3 of their time on admin. – Automation and smart candidate management free up time for relationship-building and placements.Re-engaged candidates are 2x more likely to be placed than cold-sourced ones. – Prior placements and silver medalists are often your hottest leads.Companies that nurture candidates improve quality of hire by 20%. – Keeping in touch with passive talent builds a stronger, more prepared pipeline.The stats above are from a variety of sources, including IBM, TalentBoard, Bullhorn, and LinkedIn.Even just one of the stats above should be enough to make you stop and think "how can I create a virtuous circle of happy, engaged, and placed candidates?"💻Watch our Bullhorn Tips Webinar and use Bullhorn to manage and engage your candidates.Click to WatchRecruitment and Bullhorn TrainingWe deliver the best live Bullhorn ROI webinar training, and you'll find other tips and tricks in Recruitment HIIT, our online recruitment training platform.Plus, through our Bullhorn Vision service we help generate serious ROI from your Bullhorn, data, and people.TRY HIIT FREE HERECONTACT US ABOUT BULLHORN ROI
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