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Recruiters suffer so many distractions in their jobs - and they have so little time to make that placement and sale. 56 interruptions a day / checking your emails 36 times an hour! How on earth are you supposed to sell anything?
You have more tech than ever, more data than ever, but less time! I have a passion for sharing time-saving and sales hacks to help recruiters save time, so that you can make more of those crucial phone calls and have more interviews.
As a recruiter, you will know the importance of using social media as part of your recruitment strategy, but do you know how to do this effectively? And how can you use social media systems like LinkedIn, Twitter, etc… to recruit without spending too much time online and not on the phone? This blog will help you to generate more inbound leads through social media, spend less time on job boards, and more time managing your pipeline.
I am the founder of Barclay Jones, have worked in recruitment for nearly 20 years and coach recruitment businesses and their teams to generate better leads, opportunities, and sales. I have compiled my 5 top tips for utilising social media in recruitment. Read them below:
How Recruiters Can Generate More Leads from Social Media
1. Spend 5 minutes a day cleaning your LinkedIn notifications and checking for leads – this will ensure that LinkedIn only shows you genuine leads, and only shows your face to genuine leads. This is a great hack for improving speed.
2. Use LinkedIn SSI to understand where you need to improve your LinkedIn profile – You need to maximise your time, so need your profile and activity to really work, even whilst you’re sleeping.
3. This is one of my favourites. Use Awards in your niche sector to generate warm calls – Have a calendar of the awards in your sector and be ready to congratulate/mention the awards in your messages to prospects and clients.
4. Grow your connections with content (add a link to one of your blogs in your LinkedIn invites) or find content online which really nails any issues they may have in their jobs/sector. If you have nothing on your blog which does this, give your marketer the Paddington Bear stare.
5. Use Calendly to give your candidates and clients the opportunity to fill your diary with calls, then get on the phone!
Your time is really precious – you have candidates to source, clients to keep happy, jobs to place, and pipelines to protect. The recruiter tips above should really speed up your day and make you more effective. What tips do you have for using social media to recruit and sell?
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Matt Edwards
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Bullhorn Tip - Source Quicker With Favourites
We've got a favourite 1-minute Bullhorn tip to help you source quicker. Drowning in candidates but needing to find them quickly can be super frustrating - and massively time-consuming. Spending too long sourcing means the rest of your recruitment workflow (screening, nurturing, managing, placing) takes a hit! We have a Bullhorn tip to help you increase sourcing speed. (Who needs LinkedIn and job adverts when you likely have all the candidates you need on Bullhorn already!?) Favourite the Search! You likely need lists of tip-top candidates you want to return to at speed. Creating a search and favouriting it is a must!You can even make your searches Public (sharing is caring) or Private.Easy! Watch my 1-minute Bullhorn tip - then go to Bullhorn and create some faves! Watch Our Bullhorn Tip to Create Favourite SearchesNeed more Bullhorn / Automation Tips? Try our 1-minute tips.Be sure to sign up for (or watch the recordings of) our regular free Bullhorn and Automation webinars.CHECK OUT OUR WEBINARSBullhorn TrainingWe deliver the best Recruitment and Bullhorn training through live webinars and our online training platform, Recruitment HIIT.Our recruitment training helps new and experienced recruiters qualify their jobs, speedily source and advertise, and improve their screening. It boosts CV to interview ratios, whilst giving great tips to prevent counter offers, and secure the placement and beyond.Plus, if you have Bullhorn, Analytics, Automation, SourceBreaker, LinkedIn, Calendly, Teams, Daxtra, Broadbean, idibu, Hinterview, Paiger, Adapt, we train on those too!TRY HIIT FREE HERE
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Matt Edwards
Blog
Bullhorn Tip - Get Organised with Tasks
Try to this speedy Bullhorn 1-minute tip to help you get organised and do more of the "good stuff"!We know that the average recruiter needs a time machine, a PA, a 24-hour day, and a sense of humour! And we know that productivity in recruitment has never been more important!Recruiter Productivity StatsThe average employee spends 2 hours 11 minutes procrastinating every day. (Source: Zippia)Up to 80% of the average working day is spent on activities with little or no value. (Source: Cornerstone)Recruiters have no more than a total of 75 minutes of undistracted, productive working time per day. (Source: Cal Newport)But if you have Bullhorn, the Task feature will help you stay focused, and at least keep your candidate and client activities on track!Don't Miss Opportunities!In the very least, use Bullhorn Tasks to:Manage your candidate management tasks.Drive your client sales / BD / Account management tasks.Turbo your recruitment lifecycle and ensure that you get your jobs placed and quick!Optimise your placement process: referrals, check-ins, follow-ups, feedback, testimonials.Watch Our 1-Minute Bullhorn Tip to Help You Get Organised with TasksNeed more LinkedIn / Bullhorn / Automation / Recruitment Tips?Try our 1-minute tips.Be sure to sign up for (or watch the recordings of) our regular free Bullhorn and Automation webinars.CHECK OUT OUR WEBINARSBullhorn ROI + Trained Happy Recruiters = More SalesWe pride ourselves on helping recruitment leaders achieve Bullhorn ROI. We create a Bullhorn1st vision, reduce the need for other tech, optimise Bullhorn, automate their sales-prevention processes and data, and train recruiters to trust it and use it.ARRANGE A FREE CONSULTATION NOW
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