With the UK Recruitment Sector being worth at least £30billion, and recruitment leaders wanting to monetise their “expensive Recruitment CRM” it’s critical to capitalise on your recruitment tech to improve speed and profit. This is a speedy 2 minute read to get you from “bad data” to “big data”.
The Myth of the “30 Second” Recruiter
We see ROI as in the i(nvestment) of the beholder – so what is the average recruitment consultant investing?
The average recruitment consultant is sat with two to four screens (including mobile phones) gathering data from wherever they can, but there’s often no practical or enforced policy in a recruitment business as to where that recruitment data should be going or at what point it should be going onto your recruitment database.
I’ve come across “30 second recruiters” who enter a candidate in the CRM just to place them and board the invoice. I’ve also met ‘brilliant jerks’ who bill the most yet administrate the least, meaning there’s no useful legacy data on the great candidates they’re placing or their potential pipeline.
We don’t see this as a sustainable business model for recruitment businesses.
As a recruitment leader, you should be able to use your recruitment database to predict the conversion rate for your consultants, helping them actively manage and improve their conversion rate – which ultimately improves the pipeline and sustainability of your business.
It makes them more effective, competitive and successful. It makes you more profitable and sane!
Sustainable Recruitment Data is the New Sexy
Most recruitment leaders I work with are not in the market for selling their recruitment firm in the next 12 months – instead a lot of them are looking to the next 3-5 years, trying to pump up the volume on their business with great tech, monetised recruitment data and ultimately process and talent and pipelines of clients.
Doing this will ensure your business becomes a sustainable model and will continue beyond the talent that currently works for you. Market value will increase.
When a business is audited to see how buyable it is, often the KPMGs of this world will look at it and say:
If the top billers left and the business leaders left… what would be left?
So What’s the Solution for Creating a Monetised Recruitment CRM?
Get your recruitment consultants and resourcers engaged with the system and train them on best practice so they understand why great recruitment process is profitable (intuitive recruitment systems that need no training are mythical).
Once they can see and feel the benefits of following the processes (improving performance, profit and ROI for themselves as well as the business) then your CRM can become a business growth tool, rather than an expensive data dump.
4 Steps to Fixing your Bad Recruitment Data Problem
Define and document your process and systems
Agree what great data looks like and communicate your expectations everyday and everywhere!
Make managers responsible for the hygiene of their segment of the recruitment database
Reward “personal hygiene”. Clean data, sparkling process and effective placements = clean profit
We deliver training and guidance for recruiters and recruitment businesses to help them create a CRMFirst culture within their business for sustainable processes, clean data and higher profit!
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Automation ROI Webinar Series: Reduce Costs, Increase Sales
Recruitment leaders want to save money (and time wasted) on LinkedIn, Job Boards, and other external systems like Indeed. Costs are increasing, but recruitment isn't getting any easier. Automation is the fix.Our November Bullhorn Automation webinar is Monday 11 November 16:00-16:30 BST. So far, as part of our Automation ROI series, we've covered increasing sales through account management and BD. (Click the links to watch.) Next stop? It's time to save money on external systems like LinkedIn Recruiter, Job Boards, Indeed etc... whilst also increase speed and sales. Our 400+ Bullhorn Automation implementations and Automation Buddy programs have given us the unique experience of 100s of use cases that we want to share with you to help you scale, grow, and bill more. Automation ROI = Reduced Costs, and Increased Speed and Sales LinkedIn, job boards, and Indeed are making a fortune from recruiters who are not automated.Ask yourself:How much time and money is being wasted on these external systems to source candidates and develop new business?How much money could you save if you are less reliant on LinkedIn, job boards and Indeed?How much time could you save if you reduced this reliance?What could you do with the time and money you get back if you do not need to use Linkedin, job boards or Indeed so much?Imagine...More placements / sales.Stronger client accounts recycling into repeat business.Happier candidates, speedily accepting jobs, and referring you to their mates.Freed-up recruiters and resourcers speaking to the right people at the right time and not drowning too much data / systems. Whether You Have Automation or Not... It's Time to Be Less Reliant on LinkedIn / Job Boards / Indeed This webinar is a must if you already have automation and need more ROI. But it's great too if you don't yet have automation and want to understand its value. Register to hear our 5 steps to using automation to reduce your costs and increase your speed and sales.Can't make the date? Register anyway and we'll send you the recording.REGISTER HEREAutomation BuddyWe are Automation Buddies set on helping ambitious recruitment businesses who want to increase speed and sales.READ ABOUT OUR AUTOMATION BUDDY SERVICE
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Automation ROI Webinar Series: BD - Easy Sales
Recruiters! We know you need to generate more sales - and ideally as easily as possible. Hence why this webinar continues our new season of free automation webinars focusing on ROI - return on investment.September's focus: Account Management.... and now it's time for BD - Business Development - More Sales!Our 350+ implementations, and 100+ Automation Buddy programs have given us unique experience of 100s of use cases and we want to share these with you to help you scale, grow, bill more, and get head space no matter what lunacy is happening in the market and world.Automation ROI = BD1, 2, 3, 4, 5, Tips to Help You Sell MoreTime is precious.A busy recruitment desk can often mean a "hand to mouth" approach to sales.You need some cool tricks to help you improve speed and pipeline.The stats speak for themselves:50% of sales time is wasted on unproductive prospecting. (The B2B Lead)50% of leads are a poor fit for you. (salesinsightlab.com)You'll increase revenue by more than 10% if you automate your lead gen! (Bullhorn Grid)Spend 30 minutes with us (that's 0.2% of your working month) and get at least 1 tip to help you make more money from Bullhorn.Watch this if you already have automation and need more ROI.But, it's great too, if you don't yet have automation and want to understand it's value.Watch our Automation ROI - BD = Easy Sales VideoAutomation BuddyWe are Automation Buddies set on helping ambitious recruitment businesses who want to drive revenue using automation.READ ABOUT OUR AUTOMATION BUDDY SERVICE
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