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Recruiters! 80% of your time is spent focusing of the wrong tasks, and 72% of the candidates you place already being on your system before you source them elsewhere. How can you stop procrastinating, and start using your data to manage your clients and candidates to generate more ROI?
My Interview with Adam at SourceBreaker
I spoke with Adam Dale at SourceBreaker - who is committed to changing the way recruiters source through AI. SourceBreaker is cool automation tool to help recruiters improve speed, pipeline, and work-life balance - so cool that we've added SourceBreaker to our recruiter training platform, Recruitment HIIT. I asked Adam 3 questions on how recruiters can use data to drive sales.
1. Adam, give me your thoughts on how recruiters need to adapt to using data to drive their sales process?
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The very best recruiters offer the candidate or client a service that sets them apart from the competition, having the knowledge to provide added value, and SourceBreaker offers a one-stop-shop for recruiters to do just that.
Market Intelligence builds credibility - The data you share with your candidates and clients can separate you from competitors by demonstrating you are the market leader and source of knowledge and increasing your credibility to become a trusted partner of your client.
Trigger events, be in the know - Trigger events are a reason to pick up the phone at that time. Creating data that highlights flux within an organisation, such as funding rounds news or the hiring of a new senior exec and makes sure you are selling to the right company at the right time.
How do you find and make the most of this data with SourceBreaker?
SourceBreaker offers recruiters a one stop shop for that data and market intelligence and automates the process of finding it. Whether that be the latest news about a particular market or company, salary trends, candidate and job flow, and funding data.
An example of this could be a startup has just received a round of Series B funding, which would infer they are going to be growing the team and scaling their operations to reach a growth goal set out in their investment plan. Our intel center will inform you the day this business closes the funding allowing you to engage straight away and have candidates ready to spec in.
2. Adam, talk to me about new business development, versus account management in recruitment.
We’ve created a toolkit which helps Recruiters reconvert existing clients. This can be used with or without SourceBreaker, but of course SB helps rapidly increase the return on your efforts, presenting market intelligence quickly for you in one place powered by automation for speed and efficiency to give you more time to build deeper relationships with clients.
Plus, Recruiters need automation to notify them of jobs, and also to help them map out their clients, so that they can see all of their clients’ jobs. This is a much easier and rewarding way of managing an account!
3. Adam, Recruiters need more time to be effective, but procrastination is a time killer – how can your product help recruiters focus on what they need to do to attract, engage, convert and retain – rather than procrastinate?
Recruiters have one of the most complex and varied roles out there, and are often asked to do lots of tasks that spread across different skill sets, from selling and negotiating, to research and data entry.
SourceBreaker is designed to automate candidate searching and BD , so that the recruiter can do what they do best and get on the phone and speak with candidates and clients. This enables them to build deeper relationships, and make more placements.
We save recruiters over 10 hours a week that they can reinvest in revenue generating activities, and get away from the tedious, but necessary, stuff like building searches, trawling client websites for jobs and manually adding candidates to the CRM.
Talking of Recruiters Having More Time and Making More Sales...
Could you save your recruiters an hour a day, which is 6 weeks a year? Plus hire less staff than you think you need?
Our high intensity interval training - Recruitment HIIT - helps recruiters source, convert quicker, and develop healthy pipelines, and recruitment marketers attract, engage, and retain candidates, generate leads, and colleagues (3Cs). Be sure to try our SourceBreaker HIIT!
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Lisa Jones
Blog
Recruiters! 10 Reasons Why Candidate Engagement is Critical
Recruiters and their leaders who want to spend less time and money sourcing, and more time placing, need to read this blog and think about why they need to create a virtuous circle of talent.On our recent Bullhorn Tips webinar, where we focused on candidate management tips, we asked the attendees about their current candidate management strategy.The results were unsurprising, but also disappointing.They told us that their candidate database was...And that their candidate management strategy was...In other words, not future proof or focussed on creating a robust, easy to deliver pipeline. It's mainly focussed on live, active candidates who are imminently placeable... and Linkedin / Job Boards continue to win at the expense of the recruiter and their profits.Recruitment Data Wealth💵💶💷If we've learned anything (at least since 2008) we need a clean, warm databases to see us through easy and tough times.We need engaged, loyal, happy candidates who are easy to find, happy to recommend, refer, and show up!Some recruiters call this "Data Health" - I call it "Data Wealth".I've seen a lot of tech and data hitting the recruitment market, but still do not see enough process improvements to capitalise on it. We just keep buying more, rather than exploring how we actually need less, but need to work it better.It's Time to Move from Vicious to Virtuous!Recruiters still waste crazy amounts of time sourcing and advertising, but not enough time engaging and managing.And ironically, by not engaging, and letting hot data cool off, the industry creates silos of "cold" data. Hence sourcing is key and reliance on external systems is high, costs increase, placements take longer... Vicious cycle!What if, though, we take a moment? Let the stats below sink in, and engage with our systems and data in a proactive way. Could recruiters create a virtuous circle of engaged candidates staying loyal and placeable, meaning less need for job adverts, Linkedin, sourcing, and insanity?Yes!🔢Candidate Management Stats Every Recruiter Should Know78% of placed candidates are already in your CRM. – Yet many recruiters go straight to LinkedIn or job boards before checking their own database.Only 30% of CRM records are typically up to date. – That means 70% of your candidate data might be incomplete, inaccurate, or out of date.60% of recruiters admit to rarely revisiting past candidates. – This leads to missed opportunities and duplicated effort.It costs 6x more to source a new candidate than to re-engage an existing one. – Save budget and time by starting with your CRM.43% of recruiters say poor data quality negatively impacts their ability to place quickly. – Dirty data slows down sourcing, shortlisting, and matching.48% of candidates who apply to a role never hear back. – Proper candidate management helps ensure consistent communication and better candidate experience.80% of candidates say they’d reapply to a company with a good hiring experience. – Engagement doesn’t stop at “not selected”—it builds your future pipeline.Recruiters spend up to 1/3 of their time on admin. – Automation and smart candidate management free up time for relationship-building and placements.Re-engaged candidates are 2x more likely to be placed than cold-sourced ones. – Prior placements and silver medalists are often your hottest leads.Companies that nurture candidates improve quality of hire by 20%. – Keeping in touch with passive talent builds a stronger, more prepared pipeline.The stats above are from a variety of sources, including IBM, TalentBoard, Bullhorn, and LinkedIn.Even just one of the stats above should be enough to make you stop and think "how can I create a virtuous circle of happy, engaged, and placed candidates?"💻Watch our Bullhorn Tips Webinar and use Bullhorn to manage and engage your candidates.Click to WatchRecruitment and Bullhorn TrainingWe deliver the best live Bullhorn ROI webinar training, and you'll find other tips and tricks in Recruitment HIIT, our online recruitment training platform.Plus, through our Bullhorn Vision service we help generate serious ROI from your Bullhorn, data, and people.TRY HIIT FREE HERECONTACT US ABOUT BULLHORN ROI
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Wayne Barclay
Blog
Automation RoI Webinar Series: Unlock Bullhorn Part 2 ~ Create a Virtuous Circle of Candidates
Recruiters and leaders — ready to do less admin and make more placements?Do you need to be less reliant on LinkedIn and Job Boards, and have a more engaged, valuable database of candidates?Then Part 2 of our "Unlock Bullhorn with Automation" webinar series is for you. We'll fixate on candidate management and engagement.REGISTER NOW💡 Why Candidate Management and Engagement MattersIn our recent Bullhorn Tips Webinar, we asked recruiters about their candidate management strategies.The results?🙈Most recruiters said their CRM was out of date.🙉Even more admitted their candidate engagement was reactive at best.🙊And LinkedIn and job boards still dominate, draining time and budget.AKA vicious cycle. You source externally, internal data gets colder and becomes irrelevant, sourcing becomes slower and costlier. And the cycle repeats.📊 Candidate Management by the Numbers:70%+ of placed candidates already exist in your CRM.It costs 6x more to source a new candidate than to re-engage.Recruiters spend up to 1/3 of their time on admin.Re-engaged candidates are 2x more likely to be placed.Now ask yourself: What if that cycle could be flipped?💥 From Vicious to Virtuous: Using Automation to Flip the Recruitment ScriptInstead, imagine a virtuous circle where:✅ Your CRM is rich with warm, engaged talent.✅ Your pipeline is always ready, without needing a new job ad.✅ Candidates actually reply to your emails.✅ Admin drops, and placements rise.That’s the power of Bullhorn Automation.Join us for this free webinar and learn how to use Bullhorn Automation and smart workflows to build—and sustain—a thriving talent pipeline.This is part of our "Unlock Bullhorn" Automation webinar series.📅 Webinar Highlights🛠️ Real-Life Automation Tips to Drive Recruitment Workflows:Automate outreach to dormant candidates (without sounding robotic).Keep silver medalists engaged for future roles.Trigger real-time updates when candidates change jobs or locations.Build loyalty with consistent communication at every stage of the journey.Drastically reduce sourcing times and costs.💸 Turn Data Health into Data WealthThis Webinar is for you if:You’re tired of LinkedIn / Job Board over-reliance.You want to scale your placements—not your sourcing costs.You want a Bullhorn CRM to be a database and not simply be a data dump.📍 Save Your Spot!When? 21 May 2025: 16:00 BSTREGISTER NOWPS. Want to go even further? Check out our"Unlock Bullhorn with Automation"series.🔍 24 April 2025: Automate sourcing to find qualified candidates faster and with less effort.Watch the recording💬 21 May 2025: Engage with candidates on autopilot and nurture relationships effectively.Register Now📈 Date TBC: Boost lead generation using automation to improve conversion rates.💡 Date TBC: Streamline your recruitment processes for maximum efficiency and profitability.Automation Buddy / Bullhorn RoIWe are Automation Buddies set on helping ambitious recruitment businesses who want to increase speed and sales.We coach to inspire, and build your automations so you can recruit and sell!Plus, through our Bullhorn Vision service we help generate serious ROI from your Bullhorn, data, and people.READ ABOUT OUR AUTOMATION BUDDY SERVICECONTACT US ABOUT BULLHORN ROI
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Wayne Barclay
Webinar
Automation RoI Webinar Series: Unlock Bullhorn Part 2 ~ Create a Virtuous Circle of Candidates
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Matt Edwards
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Recruiter Productivity Series: Optimise Bullhorn Part 2 ~ Source Faster and Easier
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Rose Megson
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Recruiter Productivity Series: Optimise Bullhorn Part 1 ~ Engage, Nurture, Place, and Re-Place
