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There are a lot of myths about recruitment automation, what it is, and how it's implemented. These myths prevent recruitment businesses who need to scale / grow / have head space / bill more, make real progress.
Read more, and watch our 5-minute mythbusting video for insight on the reality of recruitment automation and how it's a giant-killer, playing field leveller, and sales enabler.
Recruitment automation (not to be belittled by the mere "marketing automation") is allowing many recruiters to save money, time, headspace, and...
Weaponise their data.
Speed up their placements.
Sell more.
Plus more...
But like all advances in tech, there are myths and legends which surround it.
Myths like:
It's a time-consuming beast of a project.
You need a full-time employee to implement it.
Once live it's a full-time job to manage it.
If you can't go "big bang", don't bother!
I chatted with Wayne (AKA "The Automator") and Jay (from Bullhorn) about these myths versus the reality. What is the reality of implementing recruitment automation?
Automation Myths... Busted!
We chatted about:
What really happens during an implementation?
What do you gain (and what do you lose) when you automate?
How can you start your project with a small number of powerful automations to give you breathing space and reduce reliance on expensive 3rd party systems like LinkedIn Recruiter and Job Boards?
What does a good "cadence" of automations look like?
This short myth-busting video is a must-watch for recruiters big, small, and cute, who need head space, easier and cheaper sourcing, reduced reliance on Linkedin and job boards, stronger pipelines, and happier recruiters.
Watch our "Automation - Mythbusted" Chat
Automation, Training, Bullhorn1st
We're a passionate team of recruitment, tech, training professionals set on helping ambitious recruitment businesses, big and small, improve speed and pipeline.
For help with Automation, creating a Bullhorn1st culture, and Recruitment Training...
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Wayne Barclay
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Automation RoI Webinar Series: Unlock Bullhorn ~ Generate Leads and Revenue: Part 1
Generating more sales, and creating robust pipelines is a top priority for recruiters and recruitment leaders. Recruitment has never been so competitive - even your own clients are competing with you to place candidates. You're likely a recruitment leader and / or automator looking to supercharge your team’s performance, generate more leads, and ultimately drive revenue. So, don't miss our upcoming series of Automation RoI Tips Webinars! REGISTER NOWAutomation Myths In today’s fast-paced recruitment world, automation is essential. It saves time, improves efficiency, and drives better results. But often we hear: I don't want to roboticise my business. I don't need automation - it won't work in my sector. Automation is just for mass mailing - we don't do that. These statements couldn't be more wrong... Automation: Cleans data💩 Removes admin😱 Creates opportunities and call lists😇 Generates leads🤑 And more... if you know how to weaponise it! Register Now for our "Show Me the Money" Automation Webinar Don't buy Bullhorn, not optimise it, then frown at the lack of RoI. Don't create "busyness" with ineffective workflows, dirty data, and poor performing recruiters, and thus a lack of RoE. What you’ll learn on our series of upcoming Automation RoI webinars: 🔍 24 April 2025: Automate sourcing to find qualified candidates faster and with less effort. 💬 Date TBC: Engage with candidates on autopilot and nurture relationships effectively. 📈 Date TBC: Boost lead generation using automation to improve conversion rates. 💡 Date TBC: Streamline your recruitment processes for maximum efficiency and profitability. Whether you’re new to automation or looking to refine your recruitment automation strategy, this webinar will provide you with actionable tips and real-world insights that can immediately benefit your recruitment team. By the end of our 4 Automation RoI sessions, you’ll have the tools and knowledge to: Save time on repetitive tasks ⏳ Engage more candidates 🤝 Place easier and faster and increase your revenue 💸 Don’t miss out! Register now to secure your spot in this free, must-attend event. We look forward to showing you how automation can elevate your recruitment RoI (return on investment) and RoE (return on effort) and drive growth!REGISTER NOWAutomation BuddyWe are Bullhorn Automation and Bullhorn experts. We are Automation Buddies set on helping ambitious recruitment businesses who want to increase speed and sales.We coach to inspire, and / or build your automations so you can recruit and sell!READ ABOUT OUR AUTOMATION BUDDY SERVICE
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Wayne Barclay
Blog
Automation ROI Webinar Series: Data = Clean and Monetised! Part 2
Is your recruitment data trusted, and worth something? Or are you struggling with dirty, outdated CRM data?Is admin a drag, sourcing time consuming, and you're having to pay LinkedIn and Job Boards for the privilege of accessing data you already have in your Bullhorn system? Then this 2-part webinar series is for you!In part 1 of our Clean Data Series we discussed the "WIIFM" of recruitment data hygiene and the challenges dirty data brings. What should your standards be, and where do you start? Next? Part 2 will explore some great automation ideas to help you clean and monetise your recruitment data.Click to watch part 1Scroll down to watch Part 2...Your Most Valuable Recruitment AssetYour recruitment database is your most valuable asset—but only if it’s clean, accurate, and up to date. Too often, recruiters can’t trust their own data, leading them to waste time, money, and energy sourcing rather than closing deals. Opportunities are missed and lost and pipelines are riskyBut... Did you know? Two recruiters generated £1.2M in perm revenue simply by using clean, automated data workflows! Imagine what you and your team could achieve with a Bullhorn they trust and use effectively!Part 2: Automation Ideas to Help Your Clean and MonetiseThis power-packed recruitment automation webinar will cover:✅How to Automate Data Cleansing– Keep candidate and client records fresh without lifting a finger.✅Building Transparent and Accurate Job Pipelines– No more ghost jobs clogging your system.✅Automating Data Enrichment– Keep placements and contact details updated automatically.✅Spotting Dirty Data– We’ll share 4-5 pre-built lists to identify old, incomplete, and duplicate records.✅Keeping Recruiters Focused on Live Jobs– Say goodbye to old, inactive roles distracting your team.✅Updating Placement Data Effortlessly– Automate updates to current company, job title, salary, and employment preferences.By the end of this webinar, you’ll have a clear, actionable strategy for keeping your Bullhorn data in tip top shape—without adding more work to your recruiters' desks.🚀 Who Should Watch Our Automation RoI Webinar?This webinar is designed for:✔️ Recruitment Leaders and Owners – Maximise Bullhorn value and increase revenue.✔️ Recruiters – Reduce admin, find candidates faster and make more placements.✔️ Ops and Tech Teams – Improve CRM efficiency and automation.🎯 Watch Our Automation RoI Webinar... Take Control of Your DataDon’t let bad data hold your recruitment business back. Watch and learn how to turn your Bullhorn CRM into a revenue-driving machine!Let's get clean, monetised and ready to "thrive in 2025!"Automation BuddyWe are Automation Buddies set on helping ambitious recruitment businesses who want to increase speed and sales.We coach to inspire, and build your automations so you can recruit and sell!READ ABOUT OUR AUTOMATION BUDDY SERVICE
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