Making Recruiters More Successful
We are award-winning leaders in recruitment training, Bullhorn ROI strategy, and recruitment automation strategy.
Through live recruiter training and our Recruitment HIIT online training platform, we deliver the best recruitment training, Bullhorn training, and other rectec training, to generate significant ROI from your people, your data, and your systems.
We help recruiters optimise their Bullhorn ATS/CRM and Bullhorn Analytics to drive their recruiter and business performance.
We maximise recruiter and business performance with Bullhorn Automation.
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Recruitment Training, Bullhorn ROI, Bullhorn Automation
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Recruiter
TrainingWe deliver the best recruitment training to generate significant ROI from your people, your data, and your recruitment systems so you can save time and bill more.
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Bullhorn ROI
Bullhorn1stWe work with recruiters who want their Bullhorn CRM and Analytics to drive their recruiter and business performance. Our mantra is “Bullhorn1st”.
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Bullhorn
AutomationWe train and coach Bullhorn Automation, and build recruitment automations, to help recruiters improve speed, data hygiene, sales.
Meet the Barclay Jones Team
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Wayne Barclay
Director and Chief Automator
I create practical recruitment technology and CRM strategies - Bullhorn and Bullhorn Automation is my speciality.
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Lisa Jones
Director and Founder
I help recruitment leaders and their recruiters generate more speed and pipeline through the best recruitment tech and training.
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Rose Megson
Bullhorn and Automation Specialist
I help recruiters increase their speed and pipeline with Bullhorn, Bullhorn Automation, and other recruitment training.
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Matt Edwards
Bullhorn and Automation Specialist
I help recruiters and leaders improve speed and pipeline with the best Bullhorn and Bullhorn Automation training
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Recruitment Trainer Job
Work for Us
Are you a recruiter, a trainer, or both? Come and join our team - we're growing!
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Han Solo
Nerf Herder
I make sure that the team uses The Force to make recruiters more successful.
Our Vision and Mission
Our Vision
We want to be the go-to choice for Recruitment Leaders and their Recruiters
Recruiters who need to improve speed, data quality, conversions and profit - overall to be more successful.
Recruitment Leaders who want to grow their businesses through trained and productive recruiters, and optimise their businesses through Bullhorn ATS/CRM, Analytics, AI, and recruitment automation.
IT and Recruitment Trainers who want to create best practice and innovative strategies to generate the 4Cs – candidates, clients, colleagues, and cash!
What Makes Us Unique?
We are focused on working with recruiters, and we speak your recruitment language.
Our recruitment training, Bullhorn ROI, Analytics, AI, and automation strategies are focused on making recruiters and their leaders more successful – speedier sourcing, improved sales, healthier businesses.
We own the problem. We get what you do and your issues. We have an owner’s perspective.
Our Mission
To help Recruitment Leaders to grow their businesses and improve profitability through recruitment training, Bullhorn ROI, Analytics, AI, and recruitment automation.
To help recruiters and resourcers deliver best practice through recruiter training, Bullhorn, Analytics, AI, and automation, so that they are effective, productive, and happy.
To help IT and Recruitment Training professionals build a great recruitment and Bullhorn training experience.
To build and develop our team of project managers, consultants, and recruitment trainers at Barclay Jones to deliver excellence and Bullhorn 1st strategies to the recruitment industry.
Our Values
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Professional and
PassionateWe are passionate and professional advocates of recruitment best practice through recruiter training, Bullhorn ROI, Analytics, AI, and automation.
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Making a
DifferenceWe work with you and your teams to make
a measurable and long-term
difference to your business. -
Innovative and
Solutions-DrivenWe use our recruitment, Bullhorn, Analytics, AI, automation,
and training experience, to innovate
and drive your business 'growth. -
Authentic and
TrustedWe're known for being honest and practical. We are trusted by recruiters to deliver. We own your problems and have an owner's perspective.
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Organised with High
Attention to DetailBeing organised and detail-oriented is how we deliver. You need us to show you how to generate ROI from your recruiters, Bullhorn, data, and processes.
Recruitment, Bullhorn, Automation, Analytics, AI, and Training Media Centre
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Blog
Recruiters! 10 Reasons Why Candidate Engagement is Critical
Recruiters and their leaders who want to spend less time and money sourcing, and more time placing, need to read this blog and think about why they need to create a virtuous circle of talent.On our recent Bullhorn Tips webinar, where we focused on candidate management tips, we asked the attendees about their current candidate management strategy.The results were unsurprising, but also disappointing.They told us that their candidate database was...And that their candidate management strategy was...In other words, not future proof or focussed on creating a robust, easy to deliver pipeline. It's mainly focussed on live, active candidates who are imminently placeable... and Linkedin / Job Boards continue to win at the expense of the recruiter and their profits.Recruitment Data Wealth💵💶💷If we've learned anything (at least since 2008) we need a clean, warm databases to see us through easy and tough times.We need engaged, loyal, happy candidates who are easy to find, happy to recommend, refer, and show up!Some recruiters call this "Data Health" - I call it "Data Wealth".I've seen a lot of tech and data hitting the recruitment market, but still do not see enough process improvements to capitalise on it. We just keep buying more, rather than exploring how we actually need less, but need to work it better.It's Time to Move from Vicious to Virtuous!Recruiters still waste crazy amounts of time sourcing and advertising, but not enough time engaging and managing.And ironically, by not engaging, and letting hot data cool off, the industry creates silos of "cold" data. Hence sourcing is key and reliance on external systems is high, costs increase, placements take longer... Vicious cycle!What if, though, we take a moment? Let the stats below sink in, and engage with our systems and data in a proactive way. Could recruiters create a virtuous circle of engaged candidates staying loyal and placeable, meaning less need for job adverts, Linkedin, sourcing, and insanity?Yes!🔢Candidate Management Stats Every Recruiter Should Know78% of placed candidates are already in your CRM. – Yet many recruiters go straight to LinkedIn or job boards before checking their own database.Only 30% of CRM records are typically up to date. – That means 70% of your candidate data might be incomplete, inaccurate, or out of date.60% of recruiters admit to rarely revisiting past candidates. – This leads to missed opportunities and duplicated effort.It costs 6x more to source a new candidate than to re-engage an existing one. – Save budget and time by starting with your CRM.43% of recruiters say poor data quality negatively impacts their ability to place quickly. – Dirty data slows down sourcing, shortlisting, and matching.48% of candidates who apply to a role never hear back. – Proper candidate management helps ensure consistent communication and better candidate experience.80% of candidates say they’d reapply to a company with a good hiring experience. – Engagement doesn’t stop at “not selected”—it builds your future pipeline.Recruiters spend up to 1/3 of their time on admin. – Automation and smart candidate management free up time for relationship-building and placements.Re-engaged candidates are 2x more likely to be placed than cold-sourced ones. – Prior placements and silver medalists are often your hottest leads.Companies that nurture candidates improve quality of hire by 20%. – Keeping in touch with passive talent builds a stronger, more prepared pipeline.The stats above are from a variety of sources, including IBM, TalentBoard, Bullhorn, and LinkedIn.Even just one of the stats above should be enough to make you stop and think "how can I create a virtuous circle of happy, engaged, and placed candidates?"💻Watch our Bullhorn Tips Webinar and use Bullhorn to manage and engage your candidates.Click to WatchRecruitment and Bullhorn TrainingWe deliver the best live Bullhorn ROI webinar training, and you'll find other tips and tricks in Recruitment HIIT, our online recruitment training platform.Plus, through our Bullhorn Vision service we help generate serious ROI from your Bullhorn, data, and people.TRY HIIT FREE HERECONTACT US ABOUT BULLHORN ROI
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Blog
Automation RoI Webinar Series: Unlock Bullhorn Part 2 ~ Create a Virtuous Circle of Candidates
Recruiters and leaders — ready to do less admin and make more placements?Do you need to be less reliant on LinkedIn and Job Boards, and have a more engaged, valuable database of candidates?Then Part 2 of our "Unlock Bullhorn with Automation" webinar series is for you. We'll fixate on candidate management and engagement.REGISTER NOW💡 Why Candidate Management and Engagement MattersIn our recent Bullhorn Tips Webinar, we asked recruiters about their candidate management strategies.The results?🙈Most recruiters said their CRM was out of date.🙉Even more admitted their candidate engagement was reactive at best.🙊And LinkedIn and job boards still dominate, draining time and budget.AKA vicious cycle. You source externally, internal data gets colder and becomes irrelevant, sourcing becomes slower and costlier. And the cycle repeats.📊 Candidate Management by the Numbers:70%+ of placed candidates already exist in your CRM.It costs 6x more to source a new candidate than to re-engage.Recruiters spend up to 1/3 of their time on admin.Re-engaged candidates are 2x more likely to be placed.Now ask yourself: What if that cycle could be flipped?💥 From Vicious to Virtuous: Using Automation to Flip the Recruitment ScriptInstead, imagine a virtuous circle where:✅ Your CRM is rich with warm, engaged talent.✅ Your pipeline is always ready, without needing a new job ad.✅ Candidates actually reply to your emails.✅ Admin drops, and placements rise.That’s the power of Bullhorn Automation.Join us for this free webinar and learn how to use Bullhorn Automation and smart workflows to build—and sustain—a thriving talent pipeline.This is part of our "Unlock Bullhorn" Automation webinar series.📅 Webinar Highlights🛠️ Real-Life Automation Tips to Drive Recruitment Workflows:Automate outreach to dormant candidates (without sounding robotic).Keep silver medalists engaged for future roles.Trigger real-time updates when candidates change jobs or locations.Build loyalty with consistent communication at every stage of the journey.Drastically reduce sourcing times and costs.💸 Turn Data Health into Data WealthThis Webinar is for you if:You’re tired of LinkedIn / Job Board over-reliance.You want to scale your placements—not your sourcing costs.You want a Bullhorn CRM to be a database and not simply be a data dump.📍 Save Your Spot!When? 21 May 2025: 15:00 BSTREGISTER NOWPS. Want to go even further? Check out our "Unlock Bullhorn with Automation" series.🔍 24 April 2025: Automate sourcing to find qualified candidates faster and with less effort.Watch the recording💬 21 May 2025: Engage with candidates on autopilot and nurture relationships effectively.Register Now📈 Date TBC: Boost lead generation using automation to improve conversion rates.💡 Date TBC: Streamline your recruitment processes for maximum efficiency and profitability.Automation Buddy / Bullhorn RoIWe are Automation Buddies set on helping ambitious recruitment businesses who want to increase speed and sales.We coach to inspire, and build your automations so you can recruit and sell!Plus, through our Bullhorn Vision service we help generate serious ROI from your Bullhorn, data, and people.READ ABOUT OUR AUTOMATION BUDDY SERVICECONTACT US ABOUT BULLHORN ROI
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Downloads
Your Recruitment Training Playbook